Well, Idea recently came up with a unique feature that will be loved by female customers for sure. Well, Idea is ready with an all India roll out of its “Private Recharge” service. This new feature is not only limited to female customers this can be accessed by male customers too! Well, this unique feature is announced on the occasion of International Women’s day that was held a few days ago. Idea Cellular said in a statement “Private recharge is aimed at letting customers retain their privacy by not sharing their numbers. The service was first launched in Kerala in August 2016 and is now available across 14 circles in the country. Pan-India rollout will be completed within this month” This private recharge service will be free of cost, and users need to send an SMS writing “Code” to toll-free number 55515. They will immediately receive a one-time password. The OTP needed to be shared with the retailer instead of mobile number in public to get the phone recharged The idea in the statement said “This is especially helpful for Idea’s women customers who can choose not to disclose their numbers thereby ensuring their privacy. On the occasion of International Women’s Day, Idea Cellular is reiterating its commitment to women’s safety with the ‘Private Recharge’ feature on its V-Top up system,” So, what do you think about this unique feature? Share your views in the comment box below.

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