The tech giant Google’s well-known browser, of course, Google Chrome will only allow automatic playback of videos if the sound is muted, or if the user shows interest in the content (by keeping the foreground tab or by hovering over content). The tech giant stated that they will start implementing this new feature in version 64, which is actually scheduled for next year, January 2019, and will be worth for desktop and mobile. “This will allow autoplay to occur when users want media to play, and respect users’ wishes when they don’t. These changes will also unify desktop and mobile web behavior, making web media development more predictable across platforms and browsers” the tech giant Google explains in an official blog. The idea is simply to improve the user experience, reduce power consumption, and avoid unnecessary data consumption. The tech giant Google has no problem with autoplay: they have already implemented this on Android, and have been conducting tests on the web searches. However, in both cases, the video plays mute. Also, in version 63, Google Chrome will allow you to permanently mute a site. Just you have to tap the button next to the URL, go to the “Sound” option and select “Always block on this site”. This is a feature that is already in the testing phase, but, still, if you want then simply you can download Chrome Canary (it does not replace your current installation) and enable the “-enable-features = SoundContentSetting” flag. All this seems to be Google’s effort to stop intrusive ads, including videos with autoplay and sound on, or pop-ups. Chrome will have a native blocker for these types of ads in 2019. So, what do you think about this new feature? Simply share your views and thoughts in the comment section below.
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